Showing posts with label The Quiz Show 'Take It or Leave It' was first heard on CBS. Show all posts
Showing posts with label The Quiz Show 'Take It or Leave It' was first heard on CBS. Show all posts

Sunday, April 21, 2013

April 21, 1940: The Quiz Show 'Take It or Leave It' was first heard on CBS

April 21, 1940: Airing on CBS for the first time on this particular day,  "Take It or Leave It" contestants were offered a top prize of $64 by Bob Hawk. Losers left as there were no lovely parting gifts or consolation prizes that they could find.

"Take It or Leave It" was a very popular radio quiz show in America during its run. The title was derived from the fact that each time a contestant answers a question correctly, he or she will be asked to either "Take" his/her winnings and walk away, or "Leave" it and proceed with the next question. 

The show ran for 10 years on CBS (1940-1947) and NBC (1947-1950), and was hosted by Bob Hawk (1940-1941), Phil Baker (1941-1947), Garry Moore (1947-1949), Eddie Cantor (1949-1950), and Jack Paar (1950). It became the precursor of another American game show called "The $64,000 Question."