Friday, October 25, 2013

October 25, 1937 'Stella Dallas' premiered on NBC Red

October 25, 1937: NBC Red Network broadcast the debut of Stella Dallas on this day. The program, starring Anne Elstner, lasted until 1955. The Stella Dallas show was a true strory about Stella's love and sacrifice for her beloved daughter Laurel, who was part of wealthy society.Stella realized that they lived in different worlds, so she was forced to disappear from her daughter's life.

Stella Dallas was based on a novel by Olivia Higgins Prouty. It was a 15-minute local show in New York City before it was broadcast on NBC Red. The program was about the beautiful but poor Stella Dallas and her immense love for her daughter Laurel.

Thursday, October 24, 2013

October 24, 1929: The First Rudy Vallee Broadcast on NBC

October 24, 1929: For the first time NBC broadcast The Rudy Vallee Show.

Although the show name changed several times, the listening public knew the show as The Rudy Vallee Show. In this show, megaphone totin' Rudy and his Connecticut Yankees band played through the late 1940's.

The Rudy Vallee Show was the first musical variety radio program broadcast on NBC. This program was sponsored by the popular Fleischmann’s Yeast Company. NBC executive, Bertha Brainard, was the woman behind the suceess of the show. She encourage Rudy Vallée to host a variety series and told Rudy that "only a woman could understand the appeal of Vallée's voice."

The show quickly became a top-rated variety program and the host appeared along with regulars, Ole Olsen and Chic Johnson.  Very popular and influential, the show featured dramatic skits, music and comedy and could made an unknown person into a radio star.