September 2, 1931: Introducing Bing Crosby Show Premiere

September 2, 1931: CBS aired a 15 minute premiere with Bing Crosby.

In summer 1931, Bill Paley of CBS contacted Bing to perform for an unsponsored radio show to be broadcast on August 31, 1931, but the show was canceled because Bing got laryngitis.

Bing continued his show at the famed Cocoanut Grove until May 1931.

The CBS 15 minute premiere of the radio show, Introducing Bing Crosby, commenced at 11 p.m. on September 2, 1931, and continued daily (except Sundays) with Bing giving an extra broadcast at 8:45 p.m. each Tuesday. By September 22 of that year the daily broadcasts were switched to the earlier time of 7:00 p.m. to put Bing in direct competition with Amos n’ Andy.

From station KHJ, CBS broadcast Bing's solo radio appearance on the Sunkist Musical Cocktails programme, accompanied by Raymond Paige and his Orchestra.

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