November 7, 1938: CBS airs Soap Opera 'This Day is Ours'
November 7, 1938: Radio soap opera ‘This Day is Ours’ went on air for the first time on CBS. On the air for two years, the main character Eleanor McDonald was played by Joan Banks and later by Templeton Fox. She faced many tribulations including her child’s abduction.
Written by Don Becker and Carl Bixby, the series also stars Jay Jostyn, Patricia Dunlap, Alan Devitt, and Santos Ortega. The last episode was aired on January 9, 1940.